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 Achieve budgeted sales numbers and margins as per the annual agreed plan;
 Develop robust short and medium term Brand Strategies and translating into annual Marketing and Channel plans, including new product introductions and ATL activity when required;
 Research and prepare new Brand business plans and launch programs;
 Manage A&P budgets according to annual agreed plan;
 Develop understanding for self and company of the market dynamics for each category and channel. Become an expert in the Horeca channel;
 Develop and refresh Horeca business strategy in conjunction with Horeca sales teams;
 Be a successful recruiter and retainer of people to build a team to manage a high growth strategy;
 Develop company and Brand image as a credible player in the market through participation in credible industry and networking events;
 Oversee and manage relationship development with Principals and key customers;
 Ownership of demand forecast for all Brands in S&OP process;
 Provide regular reporting and analysis of performance for internal and principal needs;
 Prepare major sales force Brand briefings and participate in key account and major customer business presentations.

• University graduated, major in Marketing/ Business administration, other related disciplines.
• Minimum 5 years in senior marketing roles in an FMCG company
• Demonstrate excellent business relationship building and communication skills with all external stakeholders
• Good strategy planning, P&L management and analytical skills.
• Ability to build positive internal and external working relationships
• Proactive Team player
• Excellent verbal and written communication
• Strong ability in project management
• Good understanding of commercial business management needs
• Flexible
• Experience of working relationships with external agencies
• Experience of working relationships with external Principals
• Can demonstrate strong ‘hands-on’ coaching and team development.